3D animations

3D animations for business

A short 3D product animation for a website, social channels and event screens when a camera cannot reach what matters. 3D production through Loistopixel.

See the 3D studio
Render of a concept boat on dark water at night, deck lights reflecting off the surfaceMy own concept project
My own concept project. The whole scene is built in 3D: the boat, the water and the light. There was no location to shoot.

Short answer

A short 3D animation earns its place when movement, internal structure or atmosphere stays hidden in a photograph. The 3D production comes through Loistopixel, and I take care of what the animation shows, where it sits on the page and how it is delivered light enough for a phone.

What you get

  • a short animation that shows the shape, movement or structure
  • versions for the website and for vertical social use
  • stills from the same model without another shoot day
  • a light file and a poster image so the page looks finished right away

How it works

  1. 01We agree on the one thing a viewer has to understand from the animation.
  2. 02Loistopixel models and animates the product, I take care of the use and the channels.
  3. 03You get the web version, the social aspect ratios and the stills in the agreed formats.

When does a short 3D animation make sense?

3D earns its place when a camera cannot get to the subject. The inside of a package, the movement of parts, a product that does not physically exist yet, or an angle that would be awkward to stage in a studio. In those cases the motion is not decoration, it is the fastest way to explain the product.

Picture a buyer opening the page on a phone. You get a couple of seconds. A short animation can show the shape, open the structure and put the product back together without a single line of copy.

  • the product does not exist yet or cannot be brought to a shoot
  • what matters happens inside the shell or out of camera reach
  • the same product has to appear in several colours, materials or settings
  • one piece of content has to serve the site, social channels and an event screen
My own production, not a Loistopixel piece
My own product concept. The watch opens into its movement and comes back together. The video loads only when you play it.

What drives the price?

Length tells you surprisingly little. Five seconds can be heavy work if the product is modelled from scratch and the materials are demanding. A calm camera move around a finished model is simpler.

A focused product animation is the cheapest way to start. Loistopixel's Loisto Startti package was checked on 1 August 2026 at EUR 700 + VAT, and it covers the 3D model of one product, a 5-8 second animation and one product image. Scripted multi-scene productions, callout graphics and wide channel versions are always quoted separately.

  • whether a usable 3D or CAD model already exists
  • how much detail and how many materials the product has
  • how many scenes, camera moves and product animations are needed
  • how many aspect ratios, languages and review rounds we agree on
Helm and lounge of a concept boat at night, lighting and materials visibleMy own concept project
Detail and materials drive the price more than the length of the video. Wood, upholstery, glass and lighting are each built separately.

The animation has to reach the page as a light file

A long video looping automatically on a website is heavy and usually pointless. A short loop, a good poster image and sensible encoding do more. The page should look finished before the video has loaded.

Decide the channel versions before rendering. The key detail in a landscape frame disappears in a vertical crop, and adding a new aspect ratio later means rendering again.

Frequently asked questions

What is included in a focused product animation?

A 3D model of one clearly defined product, a 5-8 second animation and one product image from the same model. This is Loistopixel's Loisto Startti, checked on 1 August 2026 at EUR 700 + VAT. It is enough for a bottle, a jar or a package. Several scenes, callout graphics and multilingual versions are priced separately.

Do I need an existing 3D model?

No. The model can be built from product photos, measurements or drawings. If a usable 3D or CAD file already exists, it can be used.

Do you animate this yourself?

I do not sell this as my own 3D studio. The 3D production comes through Loistopixel, and I take care of what the animation shows, how it fits the page and which channels it serves.

Can the animation sit at the top of the homepage?

Yes, as long as the file stays light, a poster image is in place and the motion eases off when the browser asks for less of it. Use a short loop instead of a long autoplaying video.

Want to apply this to your site?

Send me your site and I will tell you where I would start.

You get a clear recommendation on what would most likely improve trust, search visibility, and enquiries.

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