SEO and GEO audit for small businesses
A practical SEO and GEO audit for small and mid-sized businesses: find the most important content, technical, schema, and enquiry-path fixes.
Short answer
In the audit, I identify what to fix first so Google, AI-powered search, and real visitors understand the service better. You get a prioritized list covering content, technical structure, schema, internal links, and the enquiry path.
What you get
- a prioritized fix list without SEO noise
- missing service pages, FAQs, and internal links identified
- schema, sitemap, and metadata notes
- AI-search suggestions: direct answers, summaries, and topic clusters
How it works
- 01I review the site structure, key pages, and search intents.
- 02I check metadata, schema, internal links, content gaps, and mobile readability.
- 03You receive a practical list of what to fix first and what can wait.
What does the audit check?
A good audit is not a hundred-point list that leaves you more confused. The aim is to find the few issues that stop the site from being found or from turning interest into enquiries.
I look at traditional SEO and GEO together. The site should be technically understandable to search engines and provide direct answers that AI-powered search can cite or summarize.
- the site's most important search intents
- titles, meta descriptions, headings, and content gaps
- FAQ and schema opportunities
- internal links between blog, services, and contact
Who is it for?
The audit fits best when a site is already published but feels unclear or disconnected. It may look good without creating enquiries, or the blog may exist without a clear direction for future topics.
You get a direction without rebuilding everything immediately.
Frequently asked questions
What does GEO mean here?
GEO means improving the content and structure for generative search experiences. In practice, pages need direct answers, clear headings, FAQ sections, and trust signals.
Do I get a concrete list?
Yes. The point of the audit is prioritization: what to fix first, what should come next, and which issues do not matter right now.
Can you also make the fixes?
Yes, if the site setup allows it. Otherwise the audit works as a clear handoff for the current developer or maintainer.